The Chief Executive Blog

three years ago, the colleague and i were trying to convince the boss of the usefulness of a company blog.
he resisted it, even as we gave a thousand and one reasons on how the blog could benefit our direct customers and even bring us more clients.
unperturbed, the colleague and i started one ourselves, writing about what happens at the press conferences we attend and how management of the various companies treat us.
it was a hit, resulting in several tip-offs of suspicious activities by one company.
i brought those allegations up...
» Read the rest of the post
» View all photos


